CORPORATE COMMERCIALS
Corporate commercials: commercial production for companies
A corporate commercial has a few seconds to make a brand or a product stick. Wannaboo is a video production company from Vicenza, Italy, active since 2012: we produce commercials for companies and agencies, from idea to delivery.
Commercials and campaigns we have produced
A Silver Dolphin at Cannes
The commercial for Reggiani Stretch won a Silver Dolphin at the 2018 Cannes Corporate Media & TV Awards, “Marketing Communication – B2B” category.
It is a B2B commercial: it speaks to other companies, not to the general public. Watch it on the project page.
Every sector has its commercial
A brand
For Bella Ha Shoes: shoes made in Italy, designed for the world.
A wine
For Tenuta Tre Gemme, with the agency Perlage Suite: “Versi di Vini”, emotions in a bottle.
A university
For Birmingham University: the impact of public research funding.
How a commercial is made
Five steps, with one fixed contact at Wannaboo.
Brief
You tell us what to promote, to whom and where the commercial will run.
Idea and script
We propose the idea and write the script. You approve it before we shoot.
Shooting
The crew shoots on the agreed days, on location or at the company.
Editing
Editing, colour, sound and music. We send you a first cut to comment on.
Delivery
Agreed revisions, then the final files in the formats you need.
We also work for agencies
If you are an agency, bring the concept: we take care of direction and production. For CUOA Business School, concept and creative direction came from Milk adv, direction and production from us.
We have worked with Sbalchiero & Partners, Perlage Suite, Studio Cru, Regina Rossa, DRG Comunicazione and ReMedia.
What the cost of a commercial depends on
We do not publish a price list: every commercial is different. The cost depends on:
- Idea and script. Whether we write them or the agency brings them.
- Shooting days and crew. How many people are needed on set, and for how many days.
- Location and actors. Shooting at the company is different from building a set.
- Post-production. Editing, colour, graphics, animation.
- Music and rights. They depend on where and for how long you will use the commercial.
- Versions. Different lengths, languages, formats for social media.
After the brief we send a quote that explains each item. Looking for a longer story? See our corporate videos or corporate storytelling.
Corporate commercials FAQ
What is a corporate commercial?
It is a short video that promotes a company, a brand or a product. It can run online, on social media, at trade fairs or in a room.
How does it differ from a corporate video?
A corporate video explains in a few minutes who you are and what you do. A commercial is shorter and aims to make one message stick.
How much does a corporate commercial cost?
It depends on the idea, shooting days, crew, location, post-production, music and versions. We do not publish a price list: after the brief we send a quote that explains each item.
How long does it take?
It depends on how complex the commercial is: there is no standard time. If you have a release date, tell us straight away and we will plan shooting and delivery together.
Do you work with agencies?
Yes. The agency often brings the concept and we take care of direction and production.
Where do you work?
We are based in Vicenza. We mostly work in North-East Italy, but also all over Italy and abroad.
Do you have a commercial in mind?
Write to us through the contact form or call +39 328 825 2294. We reply with the right questions, before we talk about a quote.
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